Jinlian International × SHEIN Joint Exhibition Concludes Successfully: Empowering Chinese Brands to Go Global with "Logistics + Platform" Two-Way Enablement

Jinlian International × SHEIN Joint Exhibition Concludes Successfully, Empowering Chinese Brands to Go Global with "Logistics + Platform" Two-Way Enablement

From May 14 to 16, the 23rd CCEE Hugo Cross-Border Exhibition & Global Platform Resources Conference concluded successfully at the Shenzhen Futian Convention & Exhibition Center. Jinlian International, together with the SHEIN platform, made a joint appearance at this exhibition, communicating face-to-face with numerous cross-border partners on site, demonstrating new ideas for empowering Chinese brands to go global with the twin-engine drive of "logistics + platform."

At this exhibition, Jinlian International focused on presenting one-stop cross-border logistics solutions covering major global markets such as Europe, the US, Canada and Mexico, with highly efficient sea, land and air fulfillment chains drawing broad interest. The SHEIN platform, meanwhile, interpreted platform opportunities on site around flexible supply chains and the fully managed model. The joint exhibition clearly conveyed the cooperation positioning of "logistics + platform" two-way enablement.

Logistics as the Foundation, Full-Chain Stability Control

Relying on 13 years of cross-border logistics experience, Jinlian International provides diversified products such as US ocean express lines, overseas warehouse drop shipping, truck delivery and express delivery. Self-operated overseas warehouses cover key nodes including the US West, US East, US Central and Savannah, complemented by self-developed TMS/WMS systems, achieving efficient and controllable last mile. During the exhibition, many cross-border sellers fully affirmed the timeliness commitments such as "pickup time" and "on-time rate" in Jinlian International's logistics solutions.

Platform as the Wing, Expanding Business

As a global fashion and lifestyle platform, SHEIN covers 160+ countries, with platform exports exceeding RMB 100 billion in 2025. At the exhibition, it focused on introducing the "small-batch, fast-reaction" flexible supply chain and fully managed model, helping sellers lower the threshold for going global and quickly connect to billion-consumer markets. Numerous industrial belt sellers learned about cooperation policies in depth on site.

Opening Two-Way Channels to Accelerate Cross-Border Business

The joint exhibition of Jinlian International and SHEIN complemented stable logistics fulfillment capabilities with strong platform traffic. The efficient supply chain network solved "how to ship goods" for sellers, while the global platform solved "where to sell goods." Multiple cooperation intentions were reached during the exhibition, confirming the market's demand for integrated going-global solutions.

We thank all cross-border partners who visited our booth. Jinlian International will continue to optimize end-to-end logistics services and deepen collaboration with major global seller platforms, helping Chinese brands go global steadily.