Jinlian International | In the Heart of Shenzhen, Let the World See China's Cross-Border Power

In the Heart of Shenzhen, Let the World See China's Cross-Border Power

In January this year, Shenzhen Business Daily published a set of figures: 120,000 cross-border e-commerce sellers and 100,000 supporting service providers gathered in Shenzhen. Both figures account for half of the national total. What does this mean? It means that one out of every two cross-border sellers in China has stayed up late, hit it big, and lost sleep here. And Bantian and Tian'an Yungu are the most crowded and hottest heart of this land.

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As for this hot land of Shenzhen, we began our layout here as early as the very beginning of our founding. From Yiwu to Shenzhen, from domestic freight forwarder to global network, it took us thirteen years. In early April, our advertisements began to appear on light boxes, billboards and elevator screens in Bantian and Tian'an Yungu. In the early morning, when people walked out of metro stations, Jinlian was the first thing they saw; stepping into office elevators, Jinlian was by their side; after work at night, walking down the street, the billboard glowing under the lights was still Jinlian.

Some in the industry might say this is our first matrix-style brand exposure. But we would rather say: this is finally running into you at the place you know best. We chose this place not just for the crowds. It is because hundreds of thousands of cross-border practitioners pass through here every day — the ones who are the busiest, the most tired, and the closest to their dreams.

Where the Ads Go, the Strength Shows

In the cross-border industry, advertising itself is a signal. Daring to launch large-scale advertising campaigns in Shenzhen's core locations is in itself a display of strength. For us, what matters more than strength is that our sincerity shines in the right place. For thirteen years, we have insisted on walking our own path: building warehouses, buying trucks, assembling a customs clearance team. We have laid out a global warehousing network in major cities in the US and Europe, all for one sentence: "Let every expectation arrive on time." Because we know that what's in the container is not just goods — it's the factory's orders, the seller's cash flow, and a family's livelihood.

Let More Cross-Border Sellers See Jinlian

Today, we are an Amazon SPN service provider, a FIST carrier, and a partner of Alibaba International Station. With more than 800 own employees, we have accompanied everyone from giants to micro, small and medium-sized enterprises along the way. This advertising campaign in Shenzhen's core location is not just a simple brand exposure, but a solemn commitment from Jinlian to all cross-border sellers.

The road to cross-border going global has never been smooth. But choosing the right logistics partner can at least save you half the detours. Jinlian International, a cross-border logistics expert for 13 years, makes every expectation arrive on time.